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Ceragem's CES 2026 exhibit shows how they want to transform
the home into a wellness space
By SARAH CHEA, Korea JoongAng Daily - LAS VEGAS — An aching
lower back, a chronically stiff neck — does a trip to a clinic or hospital have
to be the only answer? What if care could be easily delivered from the comfort
of your own home?
Ceragem may have an answer at CES 2026, where it is
showcasing a broad portfolio of products from circulation-enhancing chairs
designed to improve blood flow to a “brain booth” that analyzes children’s
stress levels and boosts concentration.
Ceragem does not see itself as a luxury furniture or
interior design company, but as one rooted fundamentally in medical technology
— at least, that is how Ceragem CEO Lee Kyung-soo defines the company’s core
distinction from Korean electronics giants such as Samsung Electronics and LG
Electronics.
“Our starting point is medical devices. Even when it comes
to beauty devices, we ask ourselves how we can deliver treatments at a
dermatology-clinic level,” Lee said in an interview with the Korea JoongAng
Daily at CES 2026 on Jan. 7.
“What kind of wallpaper should go into a child’s room? What
materials make a home healthier for children? Ceragem exists to answer those
questions.”
Ceragem’s booth at CES was divided into three zones, each
tailored to different age groups: teenagers and young adults, middle-aged
consumers and seniors in their '70s and '80s. Every tour began in a zone where
visitors can measure their stress levels, depression markers and other mental
health signals, along with blood pressure, blood glucose and body composition.
The zone designed for teenagers features an AI-powered bed
that learns a child’s sleep patterns, study hours, and emotional state to
understand the rhythm of their day, allowing focus, rest and recovery to flow
more naturally.
During periods that require deep concentration, the “Brain
Booth with AI Coach” transforms into a personalized learning space. By
analyzing brain waves and biometric signals, it calibrates study and focus time
based on fatigue and attention levels, while automatically controlling
lighting, sound and oxygen levels to sustain immersion.
For middle-aged users, Ceragem introduced the “Home Therapy
Booth,” which allows users to enjoy a sauna-like experience at home, equipped
with an internal display for content consumption and an optional opaque mode
for privacy.
The “Balance AI Shower System,” reminiscent of a shower
filter, was also displayed, with a front-mounted 3-D scanning sensor that
optimizes water temperature, while fingerprint recognition loads individual
user profiles, enabling family members to personalize their shower experience.
For senior users, the “Master V9” provides a thermal
massage calibrated to body temperature, designed to help alleviate symptoms
associated with herniated discs.
The “Home Medicare Bed,” featuring motion-bed
functionality, analyzes users’ health conditions through embedded sensors as
they lie on it. An aroma diffuser integrated into the headboard promotes
deeper, more restful sleep.
Looking five years ahead, Ceragem aims to move beyond
providing wellness-focused interiors to delivering entire wellness residential
spaces. As a step toward that goal, the company is preparing to open a nursing
care facility in northern Seoul.
“Our ultimate goal is to offer silver towns or short-term
residential spaces under names such as Ceragem Wellstown or Wellstay,” Lee
said. “Ceragem will be a brand like Starbucks or McDonald’s, while
simultaneously becoming a data-driven company like Baedal Minjok.”
Lee also hinted that he is targeting an initial public
offering (IPO) in 2028, with plans to pursue pre-IPO investment beginning this
year.
Ceragem currently operates around 2,500 stores globally. Of
those, 1,200 are in China, each serving an average of 1,500 customers.
It is also looking to expand into Europe. It is set to
participate in the Milan furniture fair with its circulation chair, a seated
device designed to improve blood circulation and relieve muscle pain, next
year.
