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AMCHAM Marketing & Communications Committee Meeting
  ►SPEAKER YeonJeong Kim
Director, Ad Business, Twitter Korea
  ►TOPIC #GoLIVE - What's Happening  
  ►DATE Thursday, October 13th, 2016  
  ►TIME 11:30am - 12:00pm: Registration / Networking
12:00pm - 1:30 pm: Lunch / Speech / Q&A
  ►VENUE Grand Hyatt Seoul, Namsan 1 (2nd Fl.)  
  ►COST KRW 68,000 for members
KRW 78,000 for non-members
  ►RSVP/PAYMENT BY Noon, Wednesday, October 12th, 2016
*No refunds for cancellations made after this date and time.
*For walk-ins, additional KRW10,000 will be charged.
  ►CONTACT (email) amchamrsvp@amchamkorea.org, (phone) 82.2.6201.2200  
      YeonJeong Kim
YeonJeong Kim is Director of Ad Business at Twitter Korea, where she oversees account planning, mobile marketing, and SNS Ad consulting for prominent global brands such as Hyundai Motor Company (Global HQ), KIA Motors (Global HQ), Samsung Electronics (Global HQ), LG Electronics (Global HQ), Nike Korea, and Coca Cola Korea, plus many more.
click to view SPEAKER'S FULL BIO
    From breaking news and entertainment to sports and politics, get the full story with all the live commentary.

Based in San Fransisco and more than 35 offices around the world, Twitter is an online social networking service that enables users to send and read short character messages called "tweets". Since Twitter's creation in March 2006 by Jack Dorsey, Evan Williams, Biz Stone and Noah Glass and its subsequent launch in July 2006 the service has rapidly gained worldwide popularity. The service handles 1.6 billion search queries per day and as of March 2016, Twitter has more than 310 million monthly active users.

BUT - how do you use Twitter to promote your business? During this presentation we will do a deep dive and #GoLIVE to show how global premium brands have integrated Twitter into their sales and marketing strategies to reach their target consumers.

Presentation Takeaways:
*Twitter is real-time 'NEWS'.
* Twitter is LIVE connection to CULTURE.
* Twitter is LIVE connection to Your CUSTOMERS.
* Twitter is influencers' social community.
* Twitter Marketing:
- #GoLIVE Video On Twitter
- First View Strategy and Case Study for Global & Domestic Brands
- Media Partnership and Amplify
- Promotion with Periscope

Please come and join us as we celebrate the launch of our new 2016-17 committee meetings.

AMCHAM Marketing & Communications Committee Co-Chairs
Michael Conforme / Tyler Kim / Perry Lam / David Richardson
  click to view OTHER UPCOMING EVENTS  
#4501, Trade Tower, 511, Yeongdong-daero, Gangnam-gu, Seoul, 06164, Korea
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